Do you want to advertise your product or service to boaters or harbor managers? If so, Online Mooring is a perfect place to connect with your target audience.
Online Mooring serves a community of over 30,000 boaters and harbor managers (harbormasters, dockmasters, marina managers, yacht club commodores, etc.). The boaters use the web site to obtain a berths for their vessels, so the community members are active boaters.
The primary geographic location for this community is the East Coast of the United States.
We delivered over 2,000,000 ad impressions to this community on an annual basis.
We display up to three ads on each of our web pages, either on the right or on the bottom of the page depending on the device being used.
Ads can be any of the sizes shown to the right, can be either text-based or graphic-based, and allow users to click to go to your web site.
We can target your ad to specific geographic areas, including individual harbors and/or individual states/provinces.
We only charge when someone clicks on one of your ads.
Similar to Google's advertising policy, you can specify the maximum amount you are willing to pay per click, and the maximum amount you are willing to pay per day.
The more you are willing to spend per day, the more impressions your ad will get.
The more you are willing to spend per click, the higher your ad will appear on the page.
The actual charge for a click on your will depend on the maximum amount per click specified for the other ads on the page. We will charge the maximum amount that the lower placed ads are willing to pay, plus $0.05, capped by the maximum you are willing to pay.
For example, if the maximum per-click amount for your ad is $2, and the maximum per-click amount for the other two ads on the page were $1.50 and $1.00, your ad would appear first and you would be charged $1.55 for the click.
Monitoring Ad Effectiveness
Online Mooring provides statistics about your online ad campaign, including the number of ad impressions, the number of ad clicks, the click-through rate (CTR), and the average cost per click (CPC)
Self Service Portal
Online Mooring provides an online Advertiser Portal
, allowing you to manage your ads, pay your advertising fees, and monitor the effectiveness of your ad. You can update your ad at any time.
Terms and Conditions
Our providers (marinas, yacht clubs, harbormasters) have the right to permanently hide any ad that they find objectionable. To date, none of our providers have exercised this option.